21st Oct 2021How to get the balance right between SEO, eCommerce and usability in your page content This is the dilemma we are coming across more and more with our clients… they have a web page that needs to convert, it is where the revenue is... Article by: Jenny , More articles by Jenny
19th Oct 2021What is Google’s Crawl Budget Management and why is it important? If you manage a website that is extremely large or a site that contains content which is very regularly updated, it’s important to prioritise the... Article by: Aimee , Head of Technical SEO More articles by Aimee
14th Oct 2021Nofollow vs Dofollow: which one do you want for SEO? As the worlds of PR and SEO become more intertwined in a digital society, there will be an increased focus on getting good quality links from an SEO... Article by: David , Digital Marketing and Video Executive More articles by David
07th Oct 2021Healthcare SEO – Why you should make sure your medical website ranks in a search SEO is now a critical marketing tool for the medical sector. It ensures your website, brand and healthcare product or medical device, will rank... Article by: Tom , Managing Director of Varn Digital Marketing More articles by Tom
17th Sep 2021Hot topics from Brighton SEO After over a year of virtual events, the team at Varn were happy to be back at BrightonSEO for 2 days of networking and learning about the latest... Article by: David , Digital Marketing and Video Executive More articles by David
09th Sep 2021What is Google Data Studio and how will it help improve your digital marketing strategy? There are many tools online to help website owners to improve, analyse and report on their digital marketing efforts and website performance. This... Article by: Katie , Technical SEO Expert More articles by Katie
19th Aug 20213 key things to remember when building a good backlink profile On-site and technical SEO is vital when it comes to improving your website from a search perspective but any good long term SEO strategy also... Article by: David , Digital Marketing and Video Executive More articles by David
20th Jul 2021How to write content that gets links Link Building as an industry has developed into its own subset of SEO that really has the power to build your brand and earn you good rankings... Article by: David , Digital Marketing and Video Executive More articles by David
15th Jul 2021The Three ‘Paid Search’ Questions to ask in July This month we explore some key questions to ask about Google Partner Status.So what does Google Partner Status mean? Back before the... Article by: Dave , Paid Search Marketing Manager More articles by Dave
