Woolacombe Bay

Uncovering growth opportunities

"Varn has rekindled my excitement for SEO. Fluffy marketing speak was replaced with a can-do attitude along with the care and attention that comes from a team of passionate, invested and capable specialists who take time to understand our needs and those of our customers."

Kevin Darvill

Sales & Marketing Director, Woolacombe Bay

Uncovering growth opportunities through bespoke SEO audits

We started working with Woolacombe Bay Holiday Parks when they approached Varn looking for SEO services in the first half of 2021. Bookings of their holiday accommodation in Devon had dropped, following the pandemic and subsequent lockdowns. The project had several key aims which included the following:

Driving increased traffic to their website, from organic Google searches.
Improving online sales and revenue from organic search traffic.
Reducing their Google Ads spend, by improving the performance of the website throughout organic search engine rankings.