It is no wonder that video is charging ahead as the media that marketing departments and businesses are prioritising. Video instantly stimulates your senses, stays relevant across all devices and can invoke an emotional response and longer visiting times if embedded in your website.
Whilst it is important to make the most of your video content, you need to make sure that you follow certain guidelines. Most importantly, you need to outline the aim of your videos, and your SEO strategy as a whole. You also need to make sure that they grab peoples’ attention. There are billions of […]
With the growing use of mobile and the ability to view videos on mobile devices, the impending domination of HTML5 and the global expansion of video-hosting sites, make sure video is at the forefront of your marketer’s mind. Online video in the business space started, mainly, as talking heads played on a constant loop on […]
There are a number of reasons why people choose self-hosted videos, but before you follow suit it’s important that you take a look at the pros and cons. See below for more information:
Video content has become an important part of our lives over recent years and according to Google, 68% of YouTube users in 2016 watched YouTube videos to help make a purchase decision. Video can really grab an audience and businesses all over the world are now starting to use video more. We spoke to a […]