Disavowing Backlinks is a Waste of Time If you’re not familiar with Google’s Disavow Tool (within Google Search Console), then you may not know its purpose. The primary role of this tool is to allow webmasters to submit a list of any low-quality links they have pointing to a website, which they believe are harming their […]
Search engines work by sending out robots/ crawlers/ spiders that endlessly visit webpages and then index or file bits of content for presenting to relevant queries in the search engine ranking pages (SERPs). The pathways they use for navigating the web are provided by links set up from one web page to another. One of […]
Many industry professionals think that external links are the single most important factor influencing ranking as search engine algorithms use links to measure user insights like trust, authority, and the reverse! \
What is it? – When choosing where your website ranks within search results, Google takes into account all of your back-links. These are links to your website, from another site.
A representative from Google has confirmed that a much anticipated Penguin 3.0 update was rolled out on Friday 17 October – a year after the last one. When Google updates its algorithms there is always a stir in the world of SEO, a held breath moment where analysts’ see how websites are affected or not, […]