There are hundreds of online tools that let you analyse your website’s traffic but it can be hard to dig down to the important stats so that you can implement changes to your website that improve its conversion rate and Google ranking. One of the main tools we use for statistical analysis is Google Analytics. By using Analytics, we can explore a vast range of information about your website visitors, site content and more. Having such an in-depth view of your web stats helps us make a variety of tailored recommendations so that changes can be implemented within your website to help improve conversion rates and Google ranking.
It’s crucial to ensure your analytics package is correctly implemented, and knowing how to extract and use the information it contains is just as important.
You may also benefit from an in-depth understanding of how your website currently performs and what needs to be done to improve rankings and this is where a bespoke SEO Audit could really make a big difference: