Author Archives: Tilly Haines

Learn the skills you and your team need to drive your business forward with our search marketing workshops

Recently, the team at Varn have noticed a rise in demand for training around certain areas of digital marketing and SEO. Whilst much of this demand has come from clients or potential clients who are looking to upskill their staff or get a better knowledge of these areas, this demand has also come from us […]

Varn Original Research: Only 40% of people know which links on Google are paid adverts

Since our first survey in 2016, the amount of people who are unable to identify adverts on Google hasn’t really changed. In fact, over the past few years, the percentage of those surveyed who are not aware of the paid adverts on Google has stayed at just under 60%. What has changed though, is the […]

What Facebook’s new tool on the News Feed means for your businesses

Facebook has always been dedicated to making sure that news feeds are personalised for each user, showing them posts and adverts that are relevant to them and that they are likely to engage with. After receiving feedback on the News Feed function, Facebook is making some improvements and offering more transparency to users. The social […]