Upskill your team with our search marketing workshops | Varn

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25 March 2021

Upskill your digital marketing team with our search marketing workshops

We are offering a series of remote workshops, dedicated to the fundamentals of search marketing, to support and upskill your digital marketing team. We are running workshops on Technical SEO, Google Ads, and Google Analytics, all of which are aimed at beginners looking to gain more knowledge and skills to help drive their team and business to perform better online.

For now, our training courses will be delivered via video conferencing to help businesses and individuals gain the skills they really need, whilst keeping everyone safe.

Take a look at our upcoming workshops, we would love to see you and your team there!


Introduction to Technical SEO

This workshop aims to give you an understanding of the fundamental search engine optimisation elements required to improve the performance of your website on Google and other search engines.

Our resident SEO professionals will be on hand to debunk common Technical SEO myths and to give you practical examples linked to what you are learning.

Dates: Wed 27th Oct 2021


Introduction to Google Ads

Run in partnership with our sister company, AdPilot, this Google Ads workshop aims to provide you with the know-how needed to research, build and manage a structured Google Ads account. Paid search marketing can be time-consuming and costly if you are unsure of how to use it efficiently.

This workshop will give you the added tips and knowledge needed to confidently start using Google Ads.

Dates: Wed 8th Dec 2021


Introduction to Google Analytics

Google Analytics is a really useful tool for businesses but as with Google Ads it can be daunting to set up and manage, especially if you have little prior experience using it.

This Google Analytics workshop will provide you with the knowledge needed to set up and manage a Google Analytics account, explaining how Google Analytics 4 will effect your account, and allowing you to monitor, analyse and improve the performance of your website.

Dates: Wed 22nd Sept 2021

Our workshops are limited to 8 spaces per session, so please book soon to avoid disappointment.

Find out more about how to book

You can book direct through Varn or via Eventbrite.

For further details on training and how it could benefit you and your team contact our team on 01225 439960 or at [email protected].

Article by: Vicky, Marketing Strategist More articles by Vicky

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